KEY POINTS

  • The Department of Justice late Tuesday indicated that it was considering a possible breakup of Google as an antitrust remedy.
  • The DOJ said it was “considering behavioral and structural remedies that would prevent Google from using products such as Chrome, Play, and Android to advantage Google search.”
  • The judge has yet to decide on the remedies, and Google will likely appeal, drawing out the process potentially for years.
5 points
*

Good

Now do the same with Apple, Microsoft, Amazon, Comcast, Disney, all the current major Hollywood film studios, all the major internet providers, major airlines, and we’re going in the right direction of a start.

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9 points

Do it! Do it motherfuckers, we dare ya!

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4 points

They already tried to subvert this with alphabet are They going to work in the numbers next?

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25 points

Break them away from Y O U T U B E

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13 points

People aren’t going to like this comment, but YouTube is pretty much guaranteed to get worse if it’s spun out as an independent company. The main reason it can survive is because of Google’s money. Video streaming at YouTube’s scale is extremely expensive and there’s only a few companies that could really afford to do it.

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6 points

Take chromium from them . That solves a few issues.

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4 points
*

Ah hell you’re right. Nothing would survive with the scope that YouTube has

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6 points

5 years from now, things will go full circle and YouTube will be Channel 487 on Comcast cable as “YT” but it will be a documentary channel on how to cane rocking chairs.

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8 points

I know very little about the operating structure of Google, but I wonder how this would work functionally. Doesn’t most of their revenue come from ads? So like you couldn’t have google search’s ad business help to prop up the lines of business that don’t make money (Youtube, chrome development)

I’m not anti-breakup but I just wonder if this would imperil some of their lines of business. Like would Youtube shove even more ads down your throat post-breakup?

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5 points

A great question, Id never considered that previously.

My instant gut feeling would be that they would all just continue selling adds, but as separate entities?

Also how does breaking up google work when the current structure is that Alphabet is the primary company now?

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2 points

I took “breaking up Google” to mean the Alphabet suite of companies; I had presumed “Google” was just shorthand for “Alphabet”. But I might be wrong

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1 point

You’re most likely right, they recognize the headline saying “DOJ considering breaking up Alphabet” would be meaningless to most people.

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1 point

Correct. They’d just sell ads the same way other services sell 3rd party ads through Google (or rarely, other services. Doubleclick was a big one before, you know, Google bought them)

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