In X’s EU user base report consisting of data from February to July 2023, Musk’s social media platform had 112.2 million monthly active users in the EU. In the following six month period from August 2023 to January 2024, that number dropped to 111.4 million users.
That’s a minuscule drop % wise
You are a MAU if you use the platform once a month by opening the app by mistake, and also if you doom scroll for 10 hours a day.
You continue to be one if you go from one to the other. Musk has been cherry picking stats before, so what they release will be the nicest numbers they can find.
Here is the data they are forced to report to the EU:
Logged In X Users 61.8M Logged Out Guests 49.6M Total 111.4M
https://transparency.x.com/en/reports/amars-in-the-eu/amars-in-the-eu-aug-24
“Logged out Guests” is everyone who gets linked to a thread, who was send an video on Twitter and so on. And also take a look at the definition of the logged in users:
EU Active Recipients of the Service - Average between August 1st 2023 - January 31 2024
So you do count as active EU user if you have logged in between August and January with an IP address from the EU. That should even include some tourists.
Yep. I’m in MAU numbers because I logged in twice this month to run Sky Follower Bridge. After the API debacle my average usage went from hours a day to zero minutes per day.
Even with the most favourable, most meaningless statistic he can pull he still can’t show growth or even staying in place.
Well, Elmo thought it was going to exceed 1 billion after 12-18 months.
I’d click on the link, but then I’d be contributing to the stats.
I do remember seeing this tweet quoted on the Elon missed prediction tracker: https://elonmusk.today/
X’s most recent report, covering February to July 2024, showed that its user base in the EU fell once more to 105.9 million.
And these are datapoints they release themselves, 3rd party data points hint at bigger losses.
If we can just get it to fail completely that’d be great, if that’ll make him a non billionaire
How would that make him a non-billionare?
He paid $44B for Twitter, even if it completely failed and he could realize no value from any of the assets. $44B is a small portion of his wealth.
You’re assuming he gives a shit about how much profit it’s making.
It’s not a public company, it’s now his private playground to try to get millions of people to see only the “free speech” he wants them to see, and exert political influence.
He’d love to also milk it financially, but that’s actually really hard to do with Twitter.
You could say though as a capitalist he also gets a return on investment by manipulating public opinion in favour of conservatism.
It’s even worse in social media, because most users that sign up stop using it at some point.
So the product can die pretty quick if they don’t generate new users, especially when they alienate old ones.
Indeed. Active users (say, used within the past month) is a much better metric.
I often wonder about this for many (especially older) YouTube channels - your channel is 15 years old, how many of your 500k subscribers actually still watch or even have active accounts?
I wonder what subscriber growth rate a typical YouTube channel needs just in order to maintain a consistent level of watchers?
