I don’t know how much Impossible Meat is because nobody around here carries it, but I would imagine it’s a bit pricey just for the name being so popular.

Having tried a fairly wide variety of vegan meat replacements, I personally found that Impossible meat was the most impressive. Their beef imitation is quite literally indistinguishable from the real thing. If anything, it’s beefier than real ground beef. I can sometimes find it on sale at my local store for about $7 or $8 a pound, but usually it’s more around $10 or $11. I always stock up on the beef or sausage when it’s on sale, as my non-vegan family has fully embraced it, whereas they have been less receptive of other beef imitations (though they’ll enjoy any old imitation chicken, which appears to be easier to replicate).