The average citizen doesn’t know, care, or even understand. Nor do they want to.
That’s why everyone who cares needs to spread the word.
People don’t need to care. They might share it as a fun factoid, they might just say that’s crazy and never think about it again
Until they’re in a position to get a reward… They’ll care then. That little idea they heard in passing will pop up… Maybe it gives them pause.
$10k is pretty tempting for a lot of people…a chance at a $10k reward they’ve heard rarely is paid out is a lot less tempting
Maybe they Google it first, maybe they think twice about if the crime is worth reporting. Maybe they see the world in black and white and believe it to be their duty
It’s worth spreading some information, even to people that don’t care