I’m pretty sure this is in response to a recent California bill that forces digital storefronts to disclose if it is a license you are getting. Otherwise the storefront is not allowed to use words like “buy” or “purchase”.
https://www.theverge.com/2024/9/26/24254922/california-digital-purchase-disclosure-law-ab-2426
Better yet, can we just get a law that makes it so when we buy something we own it?