Don’t trust any silicon manufacturer’s marketing department. Let the processing and battery life benchmarks and real world tests do the talking.
But then Apple would have to drop it’s prices by 40% so people would keep buying.
AMD’s CPUs are faster and more power efficient on the same process node. (i.e. 5nm vs 5nm)
https://www.cpu-monkey.com/en/compare_cpu-amd_ryzen_ai_9_hx_370-vs-apple_m2
Apple just has a big budget to buy out TSMC process nodes a generation early, their designs and architectures aren’t actually faster or more power efficient than AMD’s x86 cpus.
https://www.macrumors.com/2023/02/22/apple-secures-tsmc-3nm-chips/
Am I blind? I don’t see any information in there to draw any conclusions about power efficiency. The little information that I do see actually seems to imply the apple silicon chip would be more efficient. Help me out please?
Iirc the die area for Apple’s chips are also a lot larger and that’s expensive. It’s a lot easier for them to tank that cost because they are building them for themselves rather than selling them to vendors who manufacture products like AMD.