Why do they let step 2 even happen? Is it just that the creators don’t actually give a shit about their product/brand, and just want an easy, big pay day? Screw their employees?
I’m proud of the work I do. I get immense satisfaction for a job well done and appreciate being appreciated.
If someone offers me millions of dollars to take over my job only to do a worse job, I will absolutely take the money and retire early. No hesitation. No regrets. I won’t even take the time to pack up my desk.
because workers don’t collectively own the means of production.
not to be like that, but once some new hotness graduates from 2 people in a garage, the controlling interest is never the workers who have a vested interest in products, daily work (and a brand) they can be proud of, but investors with only short term profit on their mind. innovators- and inventors-turned-C suite executives jump ship when bought out, leaving the real meat and potatoes, the real work behind the brand, to be offshored, profit prioritized and picked clean.
buy from worker-owned co-ops. buy from local crafters and people deserving of the label ‘artisan’. flat out refuse to buy from brands that are a sad, hollowed out husk of their former selves. more importantly - most importantly - do what you can to keep your retirement investments away from quartly-profit mills who couldnt care less about workers or customers beyond raw sales numbers. and definitely, definitely never agree to work for them.