During a recent episode of The Verge’s Decoder podcast, Logitech CEO Hanneke Faber shed some possible insight into the company’s view on one of its most important products. Saying that “the mouse built this house,” Faber shares the planning behind a Forever Mouse, a premium product that the company hopes will be the last you ever have to buy. There’s also a discussion about a subscription-based service and a deeper focus on AI.
For now, details on a Forever Mouse are thin, but you better believe there will be a catch. The Instant Pot was a product so good that customers rarely needed to buy another one. The company went bankrupt.
This is not about you, but about them. It’s not that you need a subscription. It’s that they need you to have a subscription.
But they need to convince me that the subscription is worthwhile!
They’ll remove any mice from the market that doesn’t have a subscription model and others will follow suit.
Future mouse DLC: “Special promotion! $5 discount on unlocking right mouse button!”
They’ll remove any mice from the market that doesn’t have a subscription model and others will follow suit.
Good luck with removing aliexpress mice from the market
If you are going to ask questions maybe you are not the target demographic.
