In 2020, the U.S. Army Esports Twitter account tweeted “uwu” in reply to a tweet by Discord, which was met by significant backlash from Twitter users. This event culminated in a trend of attempting to get banned from the U.S. Army Esports Discord server as quickly as possible, with a common technique being to link to the Wikipedia article on war crimes committed by the United States.

That escalated quickly.

You can listen to it. So someone said uwu for the Wikipedia.