I actually used to have YT Premium because I’m a strong believer that nothing is free, so you either pay with data or money (on anything slightly commercial, not counting FOSS projects made as hobby or under foundations etc. as things get more complex then. But even then I pay/donate for some stuff in the same way of reasoning).
Yet I cancled the YT Premium subscription. Simply for one reason, privacy. I don’t mind paying, but then I don’t want just no adds, I also want no tracking. I pay with money, so I don’t want to pay with data as well having a whole profile made.
Switched to NewPipe with sponsorblock on phone and TV and FreeTube on PC. Got a redirect extension in FireFox automatically sending YT videos to either Invidious or Pipe.
Would definetely prefer to pay than being tracked…
But i also feel like the time is mature to produce a new type of web where nor ads, nor user payments are required, i think we’ll get there some day…
No ads and no user payment?
So… who pays to keep the servers going? Who pays to produce the content?
That stuff is expensive! We’re paying for it somehow.
There are a few options and none of them are great.
First we have to split between paying for content and paying for the delivery.
There is already a platform where people pay for the delivery by letting their device be part of the delivery system. That’s Bittorrent. You can download by uploading. I don’t see why something like the Bittorrent protocol couldn’t be adapted to a Youtube like platform. And if the platform only serves a frotend that helps you find the correct torrent and then streams the content in a video player, the demands on the server would be low enough that it could be run using ddonations or something like that. It would basically be a legal version of the Pirate Bay.
For content creation on the other side, that’s a whole different can of worms. Content creation takes much more money. I see only two alternatives to ads, sponsorships and direct payments: government-sponsored content and unpaid content.
Government-sponsored content like e.g. BBC stuff is good, but it doessn"t nearly fill every niche that Youtubers etc. currently cover.
Unpaid content could work for some media, e.g. there are a lot of great books or music made by hobbyists without commercial aspirations, but making high-production-value videos without propper funding is just not going to happen at scale.
So all in all, I don’t see a future where we aren’t going to pay for content in any way.
If you have an android phone with a Google account, you’re being tracked already.
As I be see it, I’m going to be tracked by everything on the internet whether I like it or not. So in the case of YouTube, I may as well support the creators I watch hours of content from.