Just wanted to surface this comment, because not enough people are cognizant of the fact that adblockers do their job and prevent any PPA submissions.

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Does this introduce more revenue streams for Mozilla? This dev said this does not impact their financials in any significant way. Your post is a hypothetical, but this opt-out feature is very real.

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5 points

It’s not currently rolled out to any advertisers AFAIK, but when it does, I imagine it could become a significant revenue stream. So yes, hypothetical.

I don’t think this feature is harmful in any way. If you block ads, it won’t impact you. If you don’t, you’ll either get the current type of ads or the more private ads, so it either does nothing or improves your privacy a bit. It sounds like a win-win to me, which is rare in privacy circles, with the only caveat being a theoretical issue from Mozilla technically having access to your metadata, which they technically already do since you’re using their browser.

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