In 2023, Google and Microsoft each consumed 24 TWh of electricity, surpassing the consumption of over 100 nations, including places like Iceland, Ghana, and Tunisia, according to an analysis by Michael Thomas. While massive energy usage means a substantial environmental impact for these tech giants, it should be noted that Google and Microsoft also generate more money than many countries. Furthermore, companies like Intel, Google, and Microsoft lead renewable energy adoption within the industry.

Detailed analysis reveals that Google’s and Microsoft’s electricity consumption — 24 TWh in 2023 — equals the power consumption of Azerbaijan (a nation of 10.14 million) and is higher than that of several other countries. For instance, Iceland, Ghana, the Dominican Republic, and Tunisia each consumed 19 TWh, while Jordan consumed 20 TWh. Of course, some countries consume more power than Google and Microsoft. For example, Slovakia, a country with 5.4 million inhabitants, consumes 26 TWh.

You are viewing a single thread.
View all comments View context
1 point

Those corporations are serving users, they wouldn’t need all that power if billions weren’t using their services

permalink
report
parent
reply
2 points
1 point

Again, users actually use it

permalink
report
parent
reply
2 points

And I’m using my AC, we’re both using power. How many times has the government told one of these companies to use less power because the grid can’t handle the strain their servers put on it?

And it’s not like these companies aren’t herding people toward these cloud services. A few weeks ago my Google Cloud storage was maxed out so I wanted to delete some photos/videos off their cloud while keeping them on my phone. Legit couldn’t figure out how to do that and just ended up deleting stuff permanently.

permalink
report
parent
reply

Technology

!technology@lemmy.world

Create post

This is a most excellent place for technology news and articles.


Our Rules


  1. Follow the lemmy.world rules.
  2. Only tech related content.
  3. Be excellent to each another!
  4. Mod approved content bots can post up to 10 articles per day.
  5. Threads asking for personal tech support may be deleted.
  6. Politics threads may be removed.
  7. No memes allowed as posts, OK to post as comments.
  8. Only approved bots from the list below, to ask if your bot can be added please contact us.
  9. Check for duplicates before posting, duplicates may be removed

Approved Bots


Community stats

  • 18K

    Monthly active users

  • 4.4K

    Posts

  • 65K

    Comments