This is wow, I mean we are used to a lot, but wow.
They also write “100% Purely Bhartiya Brand” on their (really terrible) page. I am not indian, so I might be wrong, but this raises some questionmarks.
If anyone has questions about what bhartiya means, it means Indian.
So the whole phrase means 100% purely Indian company. Equivalent to the phrase 100% purely American company.
In both countries, this could indicate alignment with the ultra nationalist party in power who have been espousing a push to produce goods within the country instead of importing from china, or just a normal support local businesses thing.
If my business is local, buying from local suppliers as much as possible and employing local people it shouldn’t matter at all, if these local employees are ethnically the same and all have the same nationality.
So i would take it more as the former, ultra nationalist.
I do think it’s more likely to be the former.
But I wouldn’t take “100% American company” to mean all employees are American citizens. I would take it to mean that all employees are living in and working from the US. Which makes it more ambiguous than your interpretation of the phrase.