Crossposting here as I consider X a threat to both privacy and freedom
Idk why a ban is necessary. Just remove some of the protections so they can be held liable for things they should be held liable for.
They’re currently not liable for third-party content (if they have reasonable moderation policies and respond in a timely manner to requests, yada yada). But if they promote it, they are no longer a passive hosting platform; they are actively promoting content so should be held proportionately liable for that content.