I think it would need to be a subscriber service paid for by consumers who are willing to pay for good reviews. Otherwise the consumers become the product and eventually marketers take over.

Also crowd-sourced reviews are what we’re supposed to have already, both on Reddit and Amazon (and anywhere else).

What I envision would be a publication that funds a set of reviewers (maybe a mix of full time and part time, since some products are appropriate for testing as a job while others are more appropriate to just use for a while).

Each product would either be bought by the org directly, or if manufacturers provide review samples, a layer of indirection is used to avoid the reviewer feeling like they need to give a good review to keep the free shit coming (with clear communication to the supplier that free or not well have no effect on the review).

Any issues get included in the review fairly, along with any kind of resolution (which should ideally go through both consumer channels as well as reviewer back channels, the former to show what average customers should expect, the latter to hopefully resolve design flaws).

The reviewer will then keep the product and give updates, either in the form of “still using it and it is like x after y months/years”, “doesn’t get much use because I’m using this other thing instead because of x, y, z”, or “doesn’t get much use because I’m not really part of the target audience”.

My complete vision includes brick and mortar locations where products are available to try out, and maybe sales handled there, where any product available has a “we vouch for the quality of this product” where flaws are highlighted as much as features are.

Though I think the idea is self-defeating because if it gains momentum, it could halt or reverse enshitification and make it redundant, fail, then enshitification returns. Ideally, enshitification is stopped with legislation about quality and enforcement that questions why a bad design is used when a better one is obvious.