Kia officially launched the 2025 Ray EV in Korea with the same low starting price of under $21,000. However, the new model year gains additional features. With incentives, the entry-level electric car can be bought for as little as $15,000 (20 million won).

The “New Kia Ray” was reborn as an entry-level EV last year. After opening pre-orders last August, starting at around $20,500 (27.35 million won), the Kia Ray EV secured over 6,000 reservations in less than a month.

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Neat, how long till we find out they did something insane like all use the same key or are all running a web server that allows access to the gas and brakes directly without authentication?

Edit: to be clear, no issue with the goal of more electric vehicles. But Kia is having some real deep seated quality issues the last… 13 years according to my insurance agent. They won’t even touch a Kia without factory installed push button ignition since 2011. Then there’s the whole “we’re leaking all your data and access to your car thing”

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