4 points
How was it bad for epic? They would’ve made more from cuts on sales on steam than selling the full game at the lower rates on their own store? God I wonder how dismal their customer engagement rate is.
9 points
They paid more for it than they saw back in sales or expected new customers. What they’ve said publicly is that they won’t be using this strategy anymore, because it isn’t working. They claim free game giveaways are working, but I have my doubts as to how valuable those user acquisitions are.
3 points
