For many, deep in the Valleys of South Wales, poverty is the grim reality of daily life.

Utility bills rise, school transport is cut, shops in the high-street close down and inflation bites. Austerity has done a lot to decimate the coalfields of Wales, leaving the population reeling in it’s wake.

These people are scared, poor, confused and unsure how to dig themselves out of this hole. Snake oil salesmen like Nigel Farage have opportunistically seized this shared plight in an attempt to elevate themselves materially and politically.