Is that Disney is good at making their films seem like “must see” events, that they’re perceived as a cultural staple.
It’s interesting, because I’ve seen both the trailers for Moana 2 and the Mufasa movie, and they won’t see me for those
Oh sure, there’d have to be a quality dimension to this too. According to the theory, not every Disney film is going to be a hit, but the hits will often be Disney films.
It’s a bit conspiratorial … in the end it’s probably about films that are enjoyable by a broad demographic, and that’s Disney.
The dynamics of somewhat random box office hits seems reasonable to me though. How many now see like 1-2 films in the cinemas a year? Getting their tickets is probably tricky and requires some sort of virality dynamic.
