- Peloton is introducing a $95 “used equipment activation fee” for bikes purchased from outside its official channels in the US and Canada, aiming to boost revenue and maintain onboarding quality for new subscribers.
- The fee has sparked criticism as it reduces the cost savings typically associated with buying secondhand equipment and diverges from practices in other industries, potentially discouraging used market purchases.
- Peloton’s hardware sales continue to decline, but subscription revenue has seen slight growth; the company still faces financial struggles despite cost-cutting measures and layoffs.
Why are we comfortable with not owning the things we buy :/
It’s not enough to not buy one. We need to demand that Congress and the FTC do their goddamn jobs and quit letting every company fuck over the public.
For everyone with a peloton, you can flash the bike with an aftermarket software.
flash the bike with an aftermarket software.
Not a phrase I’d ever thought I’d hear.
They already charge a ridiculous monthly fee just to use the bike.
And sure, it’s a nicer exercise bike, but you can get a similar experience with a much cheaper bike and a tablet.
Yep. I’ve been doing this for a while now with a cheap old no-name bike and an ipad. Poor man’s peloton ftw.
How do you do this with a tablet? Can you buy like a wheel sensor or something?
Do you see an alternative? Each year more companies move to a subscription model, even when it doesn’t make the slightest bit of sense. In many cases if you have the time to do proper research and/or a lot of technical savvy, you can find alternatives from companies no one recognizes. Most people don’t have the time or know-how, and the companies that like subscription models are spending billions making sure their names are the only ones people think exist.