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88% of Black Myth: Wukong's steam player base is from China (estimate)(x.com)

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Codex@lemmy.world
24 points

I’d never of heard of this game before but in the last like 2 days it has been everywhere. All over Lemmy, but also in several recommendations on YT, and a few Mastodon posts. They are marketing the fuck out of this one, huh?

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Pika@sh.itjust.works
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I havent really seen any marketing either, I love these style games, I had never heard of it either, I think what happened was that twitch streamers caught wind of it and it spread like wild fire from then.

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Ilflish@lemm.ee
6 points

It was marketed decently enough. I remember seeing a release date trailer in 2022 and it was a known quantity before that. Was even at The Game Awards last Year. There’s definitely heavy marketing right now though and it helps that the numbers are so high.

I am surprised by how one of the really first Chinese AAA games released on Steam is surprising people with how well the Chinese like it

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